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Won't You Be My Neighbour?

Recently it has come to my attention that a local stylist has opened shop up close to my location.  Like, really close.  As in, right across the street.

I had no idea as there has been no signage to indicate a business, but my hubby and I had noticed an increase in traffic.  There's a few different new  living quarters across there too, so we assumed it was the recent change in tenants.  I'm sure that was part of it too, but now we know there's also a business being run with clients coming and going throughout the day.

How do I feel about this?  

Clients have been concerned I would feel the impact.  What would this "competition" do for my business?  In fact, clients have frequently brought up the close proximity and sheer number of salons in our quaint little Oceanside area.  How do we all stay open, let alone booked solid?

I think the picture above loosely illustrates how my clients think I should feel about this salon "sneaking onto my turf".  But, in the end, I have to say, it simply doesn't.  So, you'll just have to enjoy that pic for what it is (it is really great, no??  Love a good  internet find) and keep your stylist out of it.

So, why doesn't it bother me.....why aren't I worried?  Because I came to terms quite a few years ago with the fact that I am not ever going to be able to be everybody's stylist.  For one, the numbers just don't let that work.

Every stylist I know has their own way of  working.  Every stylist I know has a different personality.  Every stylist I know has their own skill set with different strong suits.  There is a stylist out there suited to each and every potential client. 

That is why I am not "threatened" by "competition".  There isn't any, in my opinion.  Clients will come to me because they want me as their stylist.   They like the way I work and the results they get.  

I say, "Welcome to the neighbourhood"



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